WAY OF LIFE
Our core purpose is to enable the people to enjoy the freedom of the active outdoors.
Proud, Honest, Fun, Hungry are our core values that drive us in succeeding this mission.
proud
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
fun
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
honest
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
honest
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
fun
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
hungry
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
MEET THE TEAM
A team inspired by life and driven by the belief that the outdoors is for everyone,
no matter who you are or where you are from.
Mike Farrer
Managing Director
Esme Coetzee
Finance Director
Marle Stadler
Operations Director
Heinrich Van Zyl
Sales Director
Gordon Stokes
Product Director Footwear
Izelle Nel
Product Director Apparel & Accessories
Andrea De Beer
Marketing Director
Mariska De Kock
Executive Personal Assistant
Anastazia Swart
Finance and Admin Executive
Lawrence Small
Group HR Business Partner
Christa Stramrood
Financial Manager
Dillan Cloete
Operations Manager
Casey Crow
Integrated Brand Manager
Tersia Vermeulen
Product Manager
Geraint Beacham
Regional Manager Western Cape Interceptor/Magnum
Ryan Louw
IT Manager
Tian Drury
Retail Merchandise Manager
Martin Coetzee
Systems and Planning Manager
Tamaryn Williams
Digital Marketing Specialist
Daniela Das Neves
E-commerce Coordinator
Marcel de Plessis
Supply Chain Administrator
Sharneez Parker
Debtors Facility Manager
Leriche Peense
Debtors Team Leader
Thendo Thanyani
Credit Controller
James Chitani
Credit Controller
Sonia Michaels
Product Assistant
Ilmar February
Sales Representative
Janell Van Der Linde
Sales Admin Manager
Adeleide Muroyiwa
Key Accounts Administrator
Liese Wolmarans
Internal Sales & Customer Support
Sonja Drury
Admin Assistant