WAY OF LIFE
Our core purpose is to enable the people to enjoy the freedom of the active outdoors.
Proud, Honest, Fun, Hungry are our core values that drive us in succeeding this mission.
proud
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
fun
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
honest
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
honest
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
fun
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
hungry
Our core purpose is to enable the people to enjoy the freedom of the active outdoors. Proud, Honest, Fun, Hungry are our core values that drive us in succeeding
this mission.
MEET THE FAMILY
A family inspired by life and driven by the belief that the outdoors is for everyone,
no matter who you are or where you are from.
Gary De Vogel
CEO
Esme Coetzee
CFO
Gordon Stokes
Product Director
Shane Van Tonder
Commercial Director
Andrea De Beer
Head Of Marketing
Keziah Padua
Group Financial Manager
Lawrence Small
Group HR Business Partner
Marle Stadler
Head of Operations & Supply Chain
Tersia Vermeulen
Product Manager
Izelle Nel
Head of Apparel
Geraint Beacham
Regional Manager Western Cape Interceptor/Magnum
Casey Crow
Integrated Brand Manager
William Stoffberg
IT Manager
Christa Stramrood
Financial Accountant
Ryan Louw
IT Coordinator
Tian Drury
Stock Controller
Pamela Nyakurukwa
Graphic Designer
Tamaryn Williams
Digital Marketing Specialist
Daniela Das Neves
E-commerce Coordinator
Dillan Cloete
Operations Coordinator
Niamh Moriarty
Product Assistant
Martin Coetzee
Operations Co-Ordinator
Chris de Bruyn
Training Merchandising and
Sales Support
Sonja Drury
Admin Assistant
Marcel de Plessis
Supply Chain Administrator
Sharneez Parker
Debtors Facility Manager
Leriche Peense
Debtors Team Leader
Thendo Thanyani
Credit Controller
James Chitani
Credit Controller
Heinrich Van Zyl
Key Accounts Manager
Devon Keyser
Product Assistant
Sonia Michaels
Product Assistant
Ilmar February
Sales Representative
Carlos Quevedo Biel
Africa Sales Coordinator
Janell Van Der Linde
Sales Admin Manager
Adeleide Muroyiwa
Key Accounts Administrator
Liese Wolmarans
Internal Sales & Customer Support